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Georgian Court College had operated for decades as a. small Catholic institution institution catering primarily to women. It is located on a beautiful campus, built as a pleasure compound by Jay Gould, a Railroad Baron of the late 19th Century.
Upon learning that its application for University accreditation was likely to be approved Georgian Court decided to re-brand.
Clear Light was selected to handle both the graphic and web design work. Georgian Court, seeking a clean break from its tradition-laden Catholic School past, wanted a forward-looking logo, and clean and modern design both for its graphic and web design.